Introducing Micepad Agents — AI that runs your event ops. Meet the agents

About Micepad

Empowering Events Through Technology

Founded in 2013, Micepad helps event organizers go digital, reduce waste, and create better experiences for attendees across Asia and beyond.

The Micepad team

Our Story

Micepad was founded in 2013 in Singapore with a straightforward observation: the events industry was drowning in paper. Registration desks ran on printed spreadsheets. Attendees queued to pick up pre-printed badges. Feedback was collected on forms that nobody read. We believed technology could do better, and that going digital didn't have to mean a worse experience for attendees.

We started with event check-in and badge printing, building tools that let organizers process arrivals in seconds rather than minutes. From there, we expanded into the full attendee journey: digital agendas, session check-in, lead retrieval for exhibitors, and real-time analytics for event teams. Our focus has always been on the moment when an attendee walks through the door, because that first impression sets the tone for everything that follows.

Over the past decade, Micepad has grown from a small Singapore startup into a platform trusted by event teams across Asia-Pacific and beyond. We have powered more than 1,000 events, from intimate corporate roundtables to large-scale conferences and tradeshows. Our clients include financial institutions, pharmaceutical companies, government agencies, technology firms, and professional associations. Today we operate offices in Singapore, Hong Kong, and Taiwan, with a team that shares a genuine interest in making events run better.

Customers using Micepad include MongoDB, Standard Chartered, and the Hong Kong Tourism Board, alongside enterprises and government agencies across financial services, pharma, technology, and tourism. To date, more than 500,000 attendees have used Micepad products on event day, from the event app and agenda to check-in, badge printing, and registration.

Our core values

Innovation

Event technology should keep pace with how people actually work. We invest in continuous product development, from faster check-in hardware to smarter attendee data tools, because standing still in this industry means falling behind. Our team treats every event as a source of feedback that shapes what we build next.

Sustainability

Paperless events are not just better for the environment, they are operationally simpler and less prone to error. We help organizers replace printed badges, agendas, and feedback forms with digital alternatives that work just as reliably on the day. Reducing waste is a design principle, not an afterthought.

Client Focus

Our clients span a wide range of industries: financial services, pharma, government, technology, and professional associations. Each sector has its own requirements around compliance, branding, and attendee experience. We work closely with event teams to understand those needs and configure our platform accordingly, rather than offering a generic one-size-fits-all solution.

Global Reach

We operate across Singapore, Hong Kong, Malaysia, and Taiwan, with experience supporting events in markets throughout Asia Pacific. That regional footprint means we understand the practical differences between markets, from language requirements to on-the-ground logistics, and can provide support that matches where our clients actually run their events.

Excellence

We hold ourselves to a high standard because our clients are running events where things need to go right. Micepad has been recognized with the Most Innovative Startup Award (2013) and the World Summit Awards in Business and Commerce (2015). More importantly, we measure ourselves by what happens on event day, whether check-in runs smoothly and organizers have the information they need.

Reliability

Micepad has powered more than 1,000 events over the past decade. That track record matters to us because event organizers cannot afford surprises when their attendees are arriving. We design our systems for stability under load, and our support team is available throughout your event to handle anything that comes up.

Leadership

Jie Hao (Tom) Tan

Jie Hao (Tom) Tan

Founder & CEO


Jie Hao (Tom) Tan has 12+ years experience in event technology. Tom has served as Chief Executive Officer of Micepad since founding it in 2013, fresh out of Nanyang Technological University Singapore with a double degree in business and computer science.

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